Fi Asia 2024

Indonesia's food and beverage landscape is thriving, driven by a growing urban population and a shift towards healthier, more convenient lifestyles. Consumers are seeking innovative and diverse product offerings, from sugar-reduced and plant-based options to ready-to-eat snacks, and the demand for functional and on-the-go products is surging. While traditional flavors remain close to the hearts of locals, consumers are increasingly embracing global food trends.

To address these evolving preferences, we have chosen Tastier, healthier future together as our theme for this year's Fi Asia. Each formulation represents a unique story, combining compelling consumer benefits, advanced technical features, and delightful sensory experiences to resonate with consumer needs.

Join us to uncover the latest innovations for a healthier future together!

September 4: 10:00 – 18:00

September 5: 10:00 – 18:00

September 6: 10:00 – 17:00